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How can we give value to an intangible like savings? What moves a person to deprive themselves today for tomorrow? How are valuable emotional relationships built?
I'm a research enthusiast specializing in Neuroscience to understand human behavior, integrating it into User-Centered Design processes and Immersive Virtual Reality. As a Senior Service Designer at SURA Asset Management and Consultant at UserEmotion.com, I've spoken at various international conferences and taught courses on Emotional Design and Human-Computer Interaction across South America and Europe.
I'm passionate about exploring how society are demanding more customer-centric experiences, so I'm into the Experience as a Service to improve them and fill the absent of a good memory using products, services and brands. Shall we talk?
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